WELCOME!

Seeking an inspiring sales executive who drives results and operational excellence.
Do you thrive in high-growth, regulated environments?

About us 

We are an innovative, rapidly expanding company at the forefront of the regulated CPG marketplace. Our mission is to deliver exceptional products through a combination of compliance, creativity, and customer-focused solutions. As industry leaders, we value ambitious thinking, collaboration, and a commitment to personal and professional growth for all team members.

About the role

We are seeking a strategic and energetic Vice President of Sales to drive revenue growth and national expansion. The ideal candidate combines visionary thinking with hands-on B2B sales leadership in emerging, regulated markets. This is an exceptional opportunity for a data-driven sales executive ready to make an immediate impact at our company by scaling processes, building high-performing teams, and developing deep retail partnerships.

Key Responsibilities: 

• Assist in the development and lead the implementation of a comprehensive sales strategy to achieve revenue targets and business objectives
• Lead, mentor, and motivate a high-performing sales team to achieve individual and team goals.
• Establish and track sales metrics, KPIs, and performance standards to ensure accountability and continuous improvement.
• Identify market opportunities, develop sales plans, and drive execution to maximize revenue.
• Collaborate with executive leadership to align sales strategies with overall company goals and objectives.
• Participate in strategic planning and contribute to the development of the company’s vision and growth initiatives.
• Recruit, train, and develop top sales talent to build a world-class sales organization.
• Foster a collaborative and results-oriented sales culture, promoting professional growth and development.
• Create and maintain a positive work environment that encourages innovation, teamwork, and accountability.
• Develop and implement training programs to enhance the skills and knowledge of the sales team.
• Oversee regional and national sales efforts, including independent markets, multi-store chains, and multi-state operators.
• Manage relationships with regional and national distributors to ensure effective communication and collaboration.
• Develop distributor incentive programs to ensure the company is top of mind for all distributor representatives.
• Collaborate with marketing and product development teams to align sales efforts with new product launches and promotional activities.
• Implement and optimize sales processes, tools, and technologies to improve efficiency and effectiveness.
• Analyze sales data and market trends to provide insights and recommendations for strategic decision-making.
• Establish and maintain strong, long-term relationships with key clients and stakeholders supporting VPs of Key Accounts.
• Ensure high levels of customer satisfaction by addressing issues and concerns promptly and effectively.
• Develop strategies for customer retention and programming to enhance customer relationships.
• Support cross-functional projects and initiatives that support the company’s overall goals and objectives.
• Oversee the use of CRM platforms (e.g., Salesforce) and ordering systems, integrating data tools like IRI/Nielsen for market analysis.
• Create performance dashboards and reporting systems that drive smarter decision-making.
• Partner with finance to ensure predictive modeling and margin analysis support sustainable growth.

Essential Skills and Personal Attributes

• Analytical thinker with outstanding communication and negotiation skills.
• Empowering leadership style, fostering inclusive, high-performance teams.
• Strong organisational and operational capabilities with a bias for action.
• Capable of thriving in fast-changing, high-compliance, high-growth environments.
• Commitment to ethical sales practices and transparent leadership.

What We Offer

• Competitive executive base salary ($150,000+) plus performance incentives.
• Comprehensive benefits package including healthcare, retirement plans, and wellness options.
• Supportive, ambitious, and collaborative executive team dedicated to growth and innovation.
• Inspiring company culture emphasising inclusion, integrity, and professional advancement.